Shaping the Future of Fashion & FinTech

Innovative Leader | Visionary Entrepreneur | Strategic Partner

Discover My Ventures

About Me

I am Madhwi Pandey, a visionary entrepreneur with a strong background in product management and technology. With over 11 years of experience, I have transitioned from leading global projects at top tech companies to founding two innovative ventures: Ameliore Luxe, a luxury fashion brand, and MySmartRupee, a fintech platform. My leadership is driven by a passion for creating impactful solutions that address the evolving needs of consumers and businesses alike.

My journey is rooted in a deep understanding of market dynamics, customer-centric innovation, and a commitment to excellence—qualities that are reflected in my ventures. Whether it's through the fashion-forward designs of Ameliore Luxe or the financial empowerment provided by MySmartRupee, my work is focused on delivering value and driving growth.

Madhwi Pandey Portfolio Picture

My Ventures

Ameliore Luxe

Ameliore Luxe is more than just a fashion brand—it's a statement of elegance and functionality. Specializing in premium raincoats and bespoke cosplay costumes, Ameliore Luxe caters to discerning customers who value both style and substance. Our products are designed to meet the highest standards of quality and craftsmanship, ensuring that every piece is as durable as it is beautiful.

With a rapidly growing customer base and a presence in key fashion markets, Ameliore Luxe is poised for significant expansion. We are committed to redefining luxury fashion by blending innovation with timeless design.

Explore more about Ameliore Luxe at amelioreluxe.com.

MySmartRupee

MySmartRupee is a fintech platform designed to empower the next generation with the knowledge and tools they need to manage their finances effectively. Through a combination of educational resources and practical financial tools, MySmartRupee helps users understand the value of money, make informed financial decisions, and support their families.

With the fintech industry experiencing rapid growth, MySmartRupee is positioned to become a leader in financial education and empowerment. Our platform is scalable, user-friendly, and designed to meet the needs of a diverse user base. We are committed to making financial literacy accessible to all, and we are excited about the impact we can have on the future of finance.

Learn more about MySmartRupee at mysmartrupee.com.

Crafts You

At Craftsyou, we believe that crafting is for everyone. Our mission is to empower creativity by providing high-quality materials and expert guidance to help you create something truly special. Whether you're a beginner or a seasoned crafter, our kits and tutorials are designed to make crafting accessible, enjoyable, and fulfilling.

Explore more about Crafts You at craftsyou.com.

Experience

Wells Fargo Limited

Vice President, Product Manager | Fraud and Claims Management (Mar’23 – Present)

  • Strategically led the development and management of the Fraud and Claims Management product portfolio, resulting in a 20% reduction in fraud incidents and a 30% improvement in claims resolution efficiency.
  • Collaborated with cross-functional teams to implement innovative solutions, enhancing customer satisfaction and driving operational excellence.
  • Played a key role in ensuring regulatory compliance, safeguarding the organization against potential risks while maintaining system integrity.

Amazon Web Services (AWS)

Technical Consultant - Product II (Aug’21 – Dec’22)

  • Served as a Technical Consultant for AWS’s largest global financial services customers, primarily in the FinTech sector, helping them leverage cloud technologies to enhance their operations.
  • Advised FinTech clients on cloud adoption strategies, resulting in improved scalability, security, and regulatory compliance across their platforms.
  • Led the development of a high-impact AI-powered SMS system for a major FinTech client, achieving a 98% delivery success rate and generating $4.7M in annual recurring revenue.
  • Launched multilingual AI chatbots for FinTech applications, increasing user engagement by 65% and contributing to a 25% growth in Monthly Active Users (MAU).

Amazon Pay

Technical Product Manager II (Dec’19 – Aug’21)

  • Directed the end-to-end product development of the Amazon Pay Merchant Monitoring System, focusing on the needs of global eCommerce sellers.
  • Improved transaction accuracy and reduced operational inefficiencies by 75%, enhancing the reliability of the Amazon Pay platform for sellers worldwide.
  • Implemented machine learning algorithms to streamline fraud detection, resulting in a 40% reduction in false positive alerts, benefiting thousands of eCommerce merchants.
  • Drove the integration of Barclays Germany Credit-Line Payment Method into Amazon Pay, generating $4.9M in monthly recurring revenue and expanding payment options for eCommerce customers.

Portfolio Manager II | Amazon Payment (US, Europe, Japan) (Dec’18 – Dec’19)

  • Managed a diverse portfolio of payment products across multiple regions, achieving a 79% reduction in backlog and enhancing product delivery timelines.
  • Developed and presented a comprehensive strategic roadmap, gaining approval from senior leadership and driving year-over-year growth.

Software Development Engineer | Amazon External Payments (Oct’16 – Dec’18)

  • Re-engineered the Amazon Pay Instant Payment Notification System, improving transaction processing speed by 40% and reducing failed notifications by 84%.
  • Designed and developed a marketing feedback widget, enabling real-time customer insights and driving product enhancements.

Subex Limited

Senior Software Development Engineer (Sep’13 - Sep’16)

  • Led the automation of QA processes for the Fraud Management System, reducing manual effort by 50% and improving overall system efficiency.
  • Developed ETL tools and implemented a business intelligence proof of concept, leading to a 20% improvement in data processing.
  • Conceptualized and built the prototype for Subex Security IoT, a scalable solution designed to protect brands and devices from security breaches.

Education

Wharton School, University of Pennsylvania

Entrepreneurship Acceleration Program | 2024

  • Completed a globally recognized program focused on entrepreneurship, innovation, and venture growth.
  • Gained actionable insights into scaling startups, building sustainable business models, and attracting investment.
  • Applied these learnings to successfully launch and grow Ameliore Luxe and MySmartRupee, positioning them for long-term success.

Indian School of Business (ISB)

MBA in Marketing Management | 2023

  • Graduated from one of the most prestigious business schools in India, specializing in marketing management and strategic leadership.
  • Acquired deep insights into consumer behavior, market dynamics, and brand positioning, which have been instrumental in driving the success of my ventures.
  • Led multiple projects and initiatives, honing my leadership and strategic thinking skills.

Ramaiah Institute of Technology, Bangalore

B.E. in Computer Science & Engineering | 2013

  • Graduated with a strong foundation in computer science and software engineering, which has been integral to my roles in technology and entrepreneurship.
  • Developed technical expertise that has driven innovation in my projects at Amazon, Wells Fargo, and my ventures.

Books Published

Mastering SQL for the Modern Workplace: Practical Solutions for Everyday Tasks

This book offers practical SQL solutions for common office challenges, helping job seekers and office employees use SQL effectively in day-to-day tasks.

Purchase on Amazon

The Engineer’s Linux Handbook: Command Line Mastery and Awk Automation

An essential guide for engineers, providing everyday Linux commands and awk automation tips to streamline your work on the terminal.

Purchase on Amazon

Investors,

Are you seeking a strategic partner or founding member who can drive innovation and growth in your organization? Are you an investor looking for high-potential opportunities in the luxury fashion or fintech sectors?

As the founder of Ameliore Luxe and MySmartRupee, I am actively seeking collaborations with individuals and investors who share my vision for transformative impact. My ventures are uniquely positioned for growth, with innovative products, clear market opportunities, and scalable business models.

Let's connect to explore how we can work together to achieve remarkable success. Whether you're interested in investment opportunities or strategic hiring, I would love to discuss how we can collaborate to drive value.

Get in Touch

Contact

If you're interested in exploring potential partnerships, investments, or collaborations, I encourage you to reach out. Let's work together to create something exceptional.

Email me at me.madhwi@gmail.com or connect with me on LinkedIn.